VILEDA among the selected products in 2022.

Every year on the Serbian market, the "Selected Product of the Year" organization recognizes thousands of new, changed, improved products, changes in recipes / ingredients, packaging or other innovations. The chosen product of the year rewards novelties and innovations by confronting them with representative opinions of consumers

From February 2022, research on the Serbian market was conducted by NIELSEN. The entire survey sample n ≥ 500 is based on a panel that is representative of the general population of Serbia in terms of age, gender and region. The final consumers are the ones who choose the "Selected Product of the Year" among the nominated products.

In 2022, a total of 86 products participated in the research. MD International is proud that one of the products of our long-term partner Vileda has won this flattering title.

Vileda steam cleaner Steam 3.0 1550W with carpet cleaning attachment is the chosen product of the year by over 1000 surveyed households. This product, which cleans all types of flat surfaces, and with the help of a special attachment is also suitable for cleaning carpets, was rated the highest in this year's selection. It saves time because it is ready to work after 15 seconds. It saves the household budget and health because it does not require the use of chemical agents. Protects the health of the family because it destroys 99.9% of bacteria with just water *tested in an independent laboratory for E-coli and Streptococcus.

Link from the award ceremony for the Selected Product 2022.


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Solea Creme and After Shave


Solea Soft hyaluronic cream

Solea Soft is the first universal cream that contains hyaluronic acid for maximum skin hydration.

Enriched with thermal water from the Swiss Alps and organic eel leaves, the formula is absorbed

immediately, without a greasy feeling on the skin. It can be used on the face, hands and body.

It is adapted to the most sensitive skin. Hypoallergenic formula.

Dermatologically approved (0% paraben, 0% animal ingredients, 0% MIT).


Solea After shave lotion – Original and Fresh water

Solea has launched an aftershave lotion inspired by the tradition of barbers.

One of the most famous Parisian perfumeries designed this clean, intense and refined fragrance

for men with a strong personality.

The product is packaged in a glass container and is available in two fragrance notes:


1.ORIGINAL - It exudes elegance and high quality

Top notes: neroli (bitter orange blossom), bergamot, black pepper

Middle notes: saffron, amber, jasmine

Bottom notes: tobacco, cheddar, cashmere


2. FRESH WATER - Spicy and sensual scents of the Mediterranean

Top notes: citrus (grapefruit, bergamot and mandarin)

Middle notes: rosemary, pepper, rosewood

Base notes: musk, incense, oakmoss



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